VIP ONLY Check-in & Special Swag Bag Pick Up: Pre-conference area of Renior | Four Points by Sheraton – Richmond Airport – 4700 South Laburnum Avenue Richmond, Virginia 23231

VIP LUNCH | Monet D | Private Event

Summit Producer: Sharvette Mitchell | Let's discuss a strategic approach to marketing that involves coordinating and integrating various promotional elements and communication channels.

Toni M. Winston | Join this interactive session (only available on VIP day) to unravel the secrets of planner and journal creation as we dive into the creative process, offering practical tips, techniques, and hands-on activities that will empower you to design and personalize your own planners and journals with confidence and add a new product offering.

GiTonya Parker | This session (only available on VIP day) will discuss Grant research and eligibility, grant terminology and grant writing basics. This will prepare you to go after grant money for your business that is not a loan!

Enjoy a quick break and connect with another summit attendee!

Summit Producer: Sharvette Mitchell | This session guides you through the five essential phases of the customer journey. Discover how to effectively attract and engage potential customers, convert them into clients, and ensure their satisfaction through targeted nurturing strategies.

All Summit Guests | Pre-Conference space outside of the Renoir Ballroom | Four Points by Sheraton – Richmond Airport – 4700 South Laburnum Avenue Richmond, Virginia 23231

Let's go!

Go on this journey with Sharvette as she discusses the current state of marketing and how to position yourself to pivot to stay relevant and visible.

Dr. Stephanie Wall | 1. Your mind is the key to unlocking your potential: Your thoughts and beliefs shape your reality, so it’s important to put your mind in the space and place where you want your life to show up.

2. Your story is powerful: Owning your story, embracing your vulnerability, and sharing your experiences can be a source of strength and connection with others.

3. Speaking can be a profitable venture: Speaking can be a lucrative and rewarding business with the right strategies and mindset.

Enjoy a quick break and connect with another summit attendee!

Summit Host, Sharvette Mitchell holds a fireside chat and discussion with Charis Jones, CEO and Chief Designer of Sassy Jones. A self-taught designer with a healthy combination of grit and glamour, Charis embodies everything the multi-million dollar brand stands for: beauty, brilliance, and rule-breaking!

VIP GUESTS ONLY | Monet D | Private Event

Connect with a fellow summit guest and go to lunch at various nearby dining options.

Tremaine Wills | In this session, we will discuss 3 fundamental money beliefs that need to be debunked by women entrepreneurs and give actionable steps to change your relationship with money. After this session, participants will be able to identify at least one area in their finances where they can level up in the next 90 days.

Erika Brooks, LPC, CSAC | Being a business owner/leader can be hard work and require a lot of time and dedication to build a successful business. In this session, the participants will learn tips and techniques to be an effective boss lady while protecting her energy and peace.

Tracey Harvey | In this session, we will discuss 1) Telling Your Brand Story through Images, Video & Brand Styling
2) Address Objections & Solving Problems through your Titles & Calls to Action
3) Brand Photography v. Stock Images – Represent the True You
4) Search Engine Optimization – Keywords, Google. Bing, Yelp & Social Media Bios help you get FOUND
5) Your Sales Funnel without feeling “Salesy” – How to take your customers on a Journey from intrigue to engagement
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Dayo Greenway | Whether you are a thought leader, coach, business owner, or someone who just wants to tell their story and inspire others to do the same – this is for you! You will be able to explore the benefits and process of becoming a visionary author and creating an experience that will encourage others to unveil, write and impact the world through the powerful platform of a book collaboration.

Lakayla Bonaparte | Are you looking to start with Facebook ads but unsure where to begin? Let’s walk through the essentials of Facebook advertising, including properly setting up your Facebook Ads Manager, best practices for creating effective ads that reach your target audience, and insights on what metrics to track and how to best optimize your campaigns for success.

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Enjoy a quick break and connect with another summit attendee!

Adrienne Cole Johnson | Are you exploring how to build community amongst your brand? Looking to connect with clients and customers in a way that feels organic and natural to you? Learn from Co-Founder, Adrienne Cole Johnson, about how community is the focus for the Richmond Night Market, the first and only consistent night market in the region.

Amy Garelick | Your client’s buyer’s journey has changed and so should your sales approach. Amy will teach you how to harness the POWER of Video Content to make your sales process more efficient and effective.

Conference Producer, Sharvette Mitchell

All Summit Guests | Pre-Conference space outside of the Renoir Ballroom | Four Points by Sheraton – Richmond Airport – 4700 South Laburnum Avenue Richmond, Virginia 23231

Let's go!

Sheya Atterberry-Chisenga | Have you been hiding in plain sight? Holding Yourself Back? Playing safe and small? This powerful talk is everything you have always wanted from your Empowerment Speaker. I will teach proven strategies to renew your mindset, improve your confidence, and boost your productivity and profits. Your audience will walk away, understanding why now is the time to move forward and be empowered to take action.

Eulica Kimber, CPA, MBA | Let’s talks about the numbers you need to know to drive profit in your business!

Enjoy a quick break and connect with another summit attendee!

Julia A. Royston | We all have a book inside of us but to move our Business Brand forward there needs to be a Book associated with it. Learn more about The Power of a Brand Book.

Summit Host, Sharvette Mitchell | This session will focus on increasing the marketing of your professional services with positioning, visibility, and authority. Participants will walk away with the key components they can work on to elevate their personal brands in all of these areas.

VIP GUESTS ONLY | Monet D | Private Event

Connect with a fellow summit guest and go to lunch at various nearby dining options.

Carra Roots | Teaches you the methods and mindset of posting with purpose. You will learn how to create content that resonates with your audience and prompts them to connect and engage.

Toni M. Winston | Learn the basic strategies, tools and tips to add merchandise to your current or upcoming book or anthology. This will expand the reach of your message and book!

Dr. Valarie Williams Harris | This engaging and interactive session is designed to empower entrepreneurs with the skills, mindset, and strategies needed to gain the confidence and knowledge to advance their entrepreneurial experiences. You will leave equipped with valuable insights, actionable strategies, and a renewed sense of purpose, empowering you to step up as visionary leaders and step out of your comfort zones to drive your business toward healthy living and financial freedom.

Dana Wilson | Every root, every lesson, every experience and every legacy make a difference in our lives. Let’s connect the dots, recognize our transferable skills, talents and gifts and stand in our life’s purpose.

Edwinette Moses | Join me as I share insights and stories for navigating a professional career, juggling entrepreneurship and the transition to retirement.

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Enjoy a quick break and connect with another summit attendee!

Lisa Ealy | Join renowned speaker Lisa Ealy at this immersive summit as she delivers essential HR strategies to eliminate pain points, avoid costly mistakes, and unlock your business’s profit potential. Network, engage in interactive sessions, and amplify your profits. Register now for transformative results.

Panel Discussion lead by Sharvette Mitchell featuring Ayanna Smith, Dana Wilson and Dr. Valarie Harris | In this panel discussion featuring three other powerful women business owners, we will discuss the strategy and impact of video marketing and specifically how each woman has embraced LIVE STREAMING to win at raising their visibility and authority in their industry.

Conference Producer, Sharvette Mitchell